The EquiSight Framework
Crafted by Founder and CEO Glenn Block, the EquiSight Framework is a blueprint for embedding equity into product development. Adopting these practices will help to ensure solutions that respect and serve diverse needs.
STEP
01
Start with intention
and curiosity
Begin with a commitment to challenge biases and
learn from users in
underrepresented groups.
STEP
02
Expand your market
Broaden your market definition to include
underrepresented groups, understanding and
incorporating their needs into your product.
STEP
03
Design an inclusive
user experience
Use inclusive language and imagery in all
mockups, enhancing UX to engage a wider audience.
STEP
04
Develop equitably
Ensure all aspects of your product, from UI
to algorithms, are free from bias and
inclusively named, frequently testing with
your expanded market.
STEP
05
Ensure accountability
Set and measure OKRs related to your
expanded target market, using feedback
and data to update your roadmap based
on what you learn.
Start building products for all your users.
Connect with us and learn more
01
STEP
Start with intention
and curiosity
Begin with a commitment to challenge biases and learn from users in underrepresented groups.
STEP
02
Expand your market
Broaden your market definition to include underrepresented groups, understanding and incorporating their needs.
STEP
03
Design an inclusive user experience
Use inclusive language and imagery in all mockups, enhancing UX to engage a wider audience.
STEP
04
Develop equitably
Ensure all aspects of product, from UI to algorithms, are free from bias and inclusively named, frequently testing with your expanded market.
05
STEP
Ensure accountability
Set and measure OKRs related to your expanded target market, using feedback and data to update your roadmap based on what you learn.
Start building products for all your users